Emergency lighting in artistic Milano

Giorgetti Spiga – The Place

The new concept store The Place was opened in 2023 in Via della Spiga in Milano, in the prestigious Quadrilatero della moda district, to mark the 125th anniversary of the Giorgetti brand.

The showroom extends over four floors plus an attic used as an office and a basement for the technical area. From the special marble panelling that characterises the staircase, the parquet floors with stone and marble inlays, the iconic objects of the brand to the works of art that make the interior unique, everything has been thought through down to the smallest detail.

Our luminaires blend unobtrusively into the building: transparent luminaires from the STRING INvisible family and spots were installed. By choosing different optics, high safety standards can be achieved. They also provide uniform light distribution and ensure that all escape routes are clearly visible in an emergency.

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“It is a stage in the city, with its shop windows and recognisability, but it is also a quiet and private place, like a home. This mix is of fundamental importance in today’s world.”

Giancarlo Bosio, Art director Giorgetti

Project details

Principal: Giorgetti S.p.A.
Designer: Saind Ingegneria S.p.A.
Partner: Telmotor S.p.A.
Art director: Giancarlo Bosio
Photographers: ph. Federico Cedrone, Simona Pesarini
Building type: Sales premises, exhibition premises
Product family: Spots, STRING INvisible

Some of the products we used

Lights diversity for every requirement.

Transparent emergency lighting

STRING INvisible

To put the architecture in the foreground, emergency lighting should be invisible. STRING 1 INvisible and STRING 2 INvisible escape route luminaires with ultra-slim frames are the perfect solution for architecturally demanding buildings.

Several illumination variants

Spots

With our spot emergency luminaires, the light is where you need it: whether longitudinal escape route illumination or wide-area anti-panic illumination. Of course, the portfolio with IP65 is also available for outdoor use. Discover how you can use our spots.